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In an era where video dominates digital communication, HR and Talent Acquisition (TA) teams must think innovatively. How can companies make training, employer branding, and recruitment more engaging—without spending endless hours on video production? The answer lies in Synthesia 2.0, an AI-powered platform that enables the creation of professional videos without cameras, actors, or production teams.

Let’s explore how HR and TA departments can save time, increase engagement, and improve both candidate and employee experiences with AI-generated videos.

Three Uses of AI Videos in HR & Talent Acquisition

  1. Efficient and Engaging Onboarding – Save 80% of the Time

Onboarding is often a complex process, requiring HR to coordinate information, presentations, and introductions. Effectively onboarding a new employee can take weeks. 

Solution: AI Videos for Digital Onboarding

  • Create standardized onboarding videos that introduce company values, processes, and systems.
  • Make onboarding more interactive with AI presentations instead of static PDFs.
  • Easily translate videos into 120+ languages, ensuring localized onboarding experiences for global teams. 

 

Time Savings: HR teams that previously spent hours repeating the same onboarding sessions can now produce one video and reuse it continuously—resulting in an 80% reduction in time per new employee.

Example: A global company onboards 500 employees annually. If HR spends 2 hours per onboarding session, AI videos can save 1,000 hours per year!

2. Enhanced Employer Branding and Recruitment – Attract Top Candidates Faster

Candidates expect a digital-first experience, allowing them to quickly learn about a company. Long text descriptions about culture and values can be dull—video is far more effective.

Solution: AI Videos for Employer Branding

  • Automate welcome messages for candidates with a personalized AI avatar of the HR leader.
  • Create career videos featuring AI presentations explaining the company’s mission, growth opportunities, and culture.
  • Personalize communication—an AI avatar can mention the candidate’s name and position, creating a more engaging experience.

 

Time Savings: A recruitment video typically takes days to shoot and edit. With AI, it can be done in minutes, reducing production time by up to 90%.

Example: A tech company struggles to attract software developers. They produce an AI-generated job video in under 10 minutes, increasing applicant interest by 40%.

 

3. Training & Development – Create AI Courses in Minutes

HR frequently works with e-learning and employee development, but traditional methods like slides and PDFs rarely engage modern employees.

Solution: AI-Generated Training Videos

  • Create training videos in minutes, without the need for cameras or presentation rooms.
  • Translate training into multiple languages with one click.
  • Integrate interactive elements, such as quizzes and assignments, into AI videos.

 

Time Savings: Instead of spending days recording and editing e-learning videos, HR can produce 5-minute training videos in just 15 minutes.

Example: An HR department develops a compliance training program that previously took 3 days to film and edit. With AI, it is completed in one hour, saving 95% of the time.

 

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What Does This Mean for HR & TA?

  1. Save Time & Resources – AI videos reduce video production time by up to 90%.
  2. Increase Engagement & Understanding – Videos are more effective than text and improve information retention.
  3. Enable Global Communication – AI videos can be automatically translated and localized.
  4. Strengthen Employer Branding – Attract top talent with personalized, dynamic AI videos.
  5. Improve Employee Experience – Make onboarding, training, and internal communication faster, more professional, and more engaging.

 

Should HR & TA Teams Consider AI Videos?

If your company struggles with resource-intensive onboarding, low applicant engagement, or inefficient training, Synthesia 2.0 is a game-changer.

With just one click, HR teams can create professional, brand-customized videos that replace text-heavy documents—delivering a faster, more engaging, and scalable experience for both employees and candidates.

 

Change is here to stay
– Embrace IT!

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Denmark
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